We talk to Sanj Parikh, head of client growth at Position Squared, a 200 person performance marketing agency based in Santa Clara, CA. Sanj tells us how he went from Lehman Brothers to Hollywood (including a role on Hannah Montana) and then to online marketing. He also shares the genesis of the name Position Squared (Google nerds will enjoy the story), how the mnemonic RAMP describes great client service, and whether you should be worried about algorithms taking your job someday.
We talk to Sanj Parikh, head of client growth at Position Squared, a 200 person performance marketing agency based in Santa Clara, CA. Sanj tells us how he went from Lehman Brothers to Hollywood (including a role on Hannah Montana) and then to online marketing. He also shares the genesis of the name Position Squared (Google nerds will enjoy the story), how the mnemonic RAMP describes great client service, and whether you should be worried about algorithms taking your job someday.